Better Choice Company Announces Halo Holistic Pet Food’s Improved Formulation and Brand Overhaul – Yahoo Finance

Features High-Quality Ingredients and Complete Digestive Health
NEW YORK, Aug. 22, 2022 (GLOBE NEWSWIRE) — Better Choice Company (NYSE: BTTR), a pet health and wellness company, announces the launch of new and improved Halo Holistic, a leader in natural, holistic pet food for more than 30 years. The improved recipes contain higher levels of responsibly sourced protein, more skin and coat health, and enhanced digestive support through higher levels of guaranteed probiotics and added postbiotics.
“Over our 30 year legacy, it’s always been our mission to improve the Halo brand and advance our product’s nutritional value and benefits,” said Scott Lerner, CEO of Better Choice Company. “Our new and improved Halo Holistic recipes deliver optimal health through responsibly sourced ingredients and complete digestive support.”
The brand also removed soy from all products and created poultry-free recipes for pets with allergies. Other highlights include:
Improved Formulation: Contains no soy, poultry-free options and higher protein content
High-Quality Ingredients: The first ingredient is:
Responsibly sourced and certified animal proteins raised with no antibiotics
Uses only non-GMO fruits and vegetables
Doesn’t have any corn, wheat, soy or artificial preservatives
More Skin and Coat Support: Includes higher omega fatty acid levels and an optimal 4:1 balance of omega 6 to omega 3
Enriched Digestive Support: Guaranteed level of probiotics and added postbiotics
New Packaging: Features undated package design and premium bag with stay-fresh zipper that can be recycled through a TerraCycle partnership
Available at Petco, Chewy, Amazon and at HaloPets.com, Halo Holistic includes dry and wet food for dogs and cats of all ages and breeds.
Photos are available here.
ABOUT HALO PETS
For over 30 years, Halo Pets has been committed to delivering innovative pet foods for optimal health and happiness. Crafted with high-quality, thoughtfully sourced ingredients and formulated by leading veterinary and nutrition experts, Halo Pets provides pet parents with natural, science-based nutrition they can trust. For more information, please visit https://halopets.com/.
ABOUT BETTER CHOICE COMPANY INC.
Better Choice Company Inc. is a rapidly growing pet health and wellness company focused on providing pet products and services that help dogs and cats live healthier, happier and longer lives. We have a broad portfolio of pet health and wellness products for dogs and cats sold under the Halo brand across multiple forms, including foods, treats, toppers, dental products, chews, and supplements. The products consist of kibble and canned dog and cat food, freeze-dried raw dog food and treats, vegan dog food and treats, oral care products and supplements. Better Choice Company’s core products sold under its Halo brand are made with high-quality, thoughtfully sourced ingredients for natural, science-based nutrition. Each innovative recipe is formulated with leading veterinary and nutrition experts to deliver optimal health. For more information, please visit https://www.betterchoicecompany.com.
MEDIA CONTACT:
Jessica Prah
Paramount Public Relations
[email protected]
312-953-3257

Related Quotes
Homeowners beware. But don't panic, either.
It's Friday morning — two days after the Federal Reserve raised interest rates 0.75%, and one day after seemingly every other central bank in the world followed suit, according to The Wall Street Journal — and oil stocks are tanking. As of 9:50 a.m. ET, shares of oil company Occidental Petroleum (NYSE: OXY) are down 5.6%, while industry bellwether ExxonMobil (NYSE: XOM) is down a solid 6%, and refiner Phillips 66 (NYSE: PSX) is leading the pack lower with a 6.7% loss.
On Wednesday, the Fed bumped up interest rates again, its third 75-basis point hike since June, and signaled that there could be two more such hikes by the end of this year. The conventional wisdom has the Fed acting properly, and aggressively, in an attempt to counter inflation raging at 40-year high levels. But conventional wisdom isn’t always right – and we can learn a lot by consulting the contrarians. Few top investors are more contrarian than Cathie Wood. The founder and manager of ARK Inv
In this article, we discuss the 10 most shorted stocks to watch in September. If you want to skip our analysis on short selling, go directly to the 5 Most Shorted Stocks in September. In the past two years, short squeezes have become a hot and a controversial topic on Wall Street. Reddit became a […]
And what it means for your wealth-building options.
Shares of the Chinese electric vehicle (EV) maker Nio (NYSE: NIO) were falling this morning on seemingly no company-specific news. Instead, the EV stock is likely falling as the broader market responds to soaring inflation and the Federal Reserve's aggressive interest rate hikes. Investors are getting increasingly concerned about the potential for a global recession, and that sentiment is likely contributing to Nio's share price decline today.​​ The stock fell by as much as 4.9% today and was down by 2.5% as of 11:09 a.m. ET.
In a year when all three of the major stock indexes in the United States have declined by 15% or more, there are plenty of dividend stocks out there with high dividend yields. What if I told you that there is a Dow Jones Industrial Average stock with a yield north of 6%? Dow Inc. (NYSE: DOW), a maker of various chemical products and one of the Dow Jones Industrial Average's 30 components, fits this description.
Boeing (NYSE: BA) made a big move to put part of its troubled past behind it, but the aerospace manufacturer also apparently has fallen out of favor with what had been a key customer in China. Boeing has taken its investors on a turbulent ride over the past few years. The company's 737 MAX, which was once billed as having the potential to be the top-selling aircraft of all time, was involved in fatal crashes in 2018 and 2019 that led to the plane being grounded for 18 months and prompted a comprehensive review of Boeing's engineering and safety practices.
Yahoo Finance's Julie Hyman discusses Tesla's vehicle recall and latest legal news.
Carnival (CCL) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.
Verizon (VZ) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.
Yahoo Finance's Jared Blikre breaks down how markets opened on Friday.
You have just a few weeks to pounce on Treasury I bonds' sky-high interest rate. Also called Series I savings bonds, their interest rate is 9.62%.
Less than five months after discouraging conversations with the U.S. Food and Drug Administration led Spero Therapeutics Inc. to pause work on a drug and lay off 110 people, the company is licensing that same drug to GSK plc for up to $291 million.
Yahoo Finance’s Daniel Howley joins the Live show to discuss the chip sector, the impact of a macroeconomic slowdown, and Morgan Stanley lowering its price target on AMD to $95 from $102.
The market has soured on these stocks, but insiders are buying. Is it time to load up on these companies?
Yahoo Finance reporter Alexandra Semenova breaks down Cathie Wood's decision to hand off her role as portfolio manager on two ETFs. 
Berkshire Hathaway (NYSE: BRK.A)(NYSE: BRK.B) CEO Warren Buffett has a knack for making money. It's jaw-dropping returns like this that have garnered Buffett quite the following from professional and everyday investors alike. The easiest way to track what Buffett and his investment team are buying, selling, and holding is to keep tabs on Berkshire Hathaway's Form 13F filings with the Securities and Exchange Commission.
A look at the shareholders of Veru Inc. ( NASDAQ:VERU ) can tell us which group is most powerful. With 40% stake…
Forget everything you think you know about the relationship between interest rates and the stock market.

source