First look: FatFace launches pets range – Drapers

FatFace has expanded its offering to include dog clothing and accessories ahead of gifting season.
By Sabina Weston 24 October 2022
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The launch of the 28-piece collection is part of FatFace’s commitment to “clothing the whole family”.
The pieces, which include beds, leads and toys, are available to purchase online and selected locations of FatFace’s 200 brick-and-mortar stores.
Retail prices range from £6 for a cotton bone toy to £114.99 for a dog bed filled with 100% recycled polyester stuffing.
FatFace product director Kate Brown said: “We have seen demand increase for pet accessories since the pandemic and with 59% of households in the UK now owning a pet [based on 2022 Statista data], more consumers are looking for ways to treat their four-legged friends.
“We’re delighted to be launching our expanded pet range, so that our customers can kit out the furry members of their family too.”
Tagsdogs Fat Face pets
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