Digital Guide: Pet Supplements – Pet Age

Breaking News: FDA: Stormberg Foods Recalls Chicken Strips, Chicken Crisps Products for Dogs   
The National Animal Supplement Council (NASC) is a nonprofit trade association that promotes the health and wellbeing of companion animals and horses that are given animal health supplements by their owners, and to protect and enhance the animal health supplement industry.
For 20 years, the NASC has cooperated with state, federal and international regulators to create a legislative and regulatory environment that provides a pathway to market for animal health supplements that is fair, reasonable, responsible and nationally consistent. In addition, the NASC advocates and collectively enforces good manufacturing practice quality standards (cGMPs) in manufacturing, labeling and marketing animal health supplements.
Central to the trade group’s efforts is its NASC Quality Program, which provides strict guidelines for product quality assurance in written, consistent raw material sourcing and manufacturing standards, adverse event reporting, and labeling and claims requirements that are within the guidelines provided by the regulatory agencies. Consumers can have confidence in products with the NASC Quality Seal, knowing they come from responsible suppliers that meet NASC’s demanding requirements.
By tapping directly into the human-animal bond, the pet supplement category is booming. After all, pet parents who believe they benefit from taking supplements also want their pet to experience the same positive impacts to their health. Pet supplements can be divided into two main categories, nutritional and health supplements. Nutritional supplements are those that […]
An educated consumer makes educated decisions. Seems simple enough, right? But customer education may seem daunting, especially if you’re a full-service store with hundreds of products and lots of ground to cover. But as the person who gets to directly interact with the customer, did you ever stop to consider that you — the retailer […]
Today’s pet parents are more informed than ever and have often done extensive product research and reading up on pet care before they ever set foot in your store. They demand to know what goes into the products they give their pets, and that those products are responsibly and sustainably produced. This is especially true […]
You probably already know the supplement aisle can overwhelm some pet parents, particularly when they have a pet they are concerned about. The product landscape is vast and conflicting information rules the Internet. The deeper the dive into a Google search, the more confused your customer may feel when they surface. But this can be […]
Animal health supplements can play a positive role in helping pets live a long, healthy, happy life when given as an element of whole animal care that also includes a high-quality diet, regular exercise, routine veterinary care, and a safe, loving environment. Pets and people have many of the same basic needs. When selecting supplements […]
Every industry needs a tough watch dog to ensure its gold standard approach to quality product manufacture, uphold its mission statement and guarantee consumers’ peace of mind. For the pet supplement category, this guard dog is the National Animal Supplement Council (NASC). The NASC – which is celebrating its 20th year – has become the […]

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